Our Mission

Dealer Product Services' mission is to be the leading provider of timely, relevant and motivational promotional materials for automotive dealerships to drive revenue, customer retention and customer loyalty.

Customer LifeCycle Management

Customer LifeCycle Management®

DPS offers marketing options for every stage of vehicle ownership, from purchase to service to repurchase.

Auto Marketing Expertise

Automotive Marketing Expertise

We will create communications that will demand action from the consumer, no matter the format.

Client Consultation

Client Consultation

DPS will create your marketing strategy from your ideas and hone them for your market to exceed your goals.

Customer Database Management

Customer Database Management

Creating truly actionable marketing data through thorough analysis, filtering and scrubbing.

Business Intelligence

Business Intelligence

Our in-depth reporting and analysis is unmatched in the automotive advertising industry.



Our Motivation

Since 1999, it has been DPS' number one goal to become an industry leader in creating customer retention and loyalty solutions for automotive OEMs and dealers. Our exclusive customer LifeCycle Management® solutions provide dealerships the tools, business intelligence and results allowing them to maintain their competitive advantage.

DPS' network of Business Development Managers, located throughout the United States, regularly consult with clients - providing expertise and guidance on maximizing results, best practices and industry trends. Highly-trained and dedicated to the success of our clients, the DPS Client Services team is ready to help you.

With our range of Solutions, unmatched database management, and automotive industry expertise, thousands of dealerships have turned to DPS to assist them with their customer retention marketing efforts.

About Us

Contact DPS

Contact Dealer Product Services (DPS) by Phone at
(800) 998-2910 Fax at (847) 478-1325 or by email at dpssales@dpscrm.com.

Meet our Team

Meet the DPS Management team of experienced automotive marketers ready to work for you.