Let Us Handle Your Introduction
Direct mail has always been a cost-effective means of communicating with a large number of customers at a single time. The problem was, most times, it wasn’t as effective as it could be. You would mail into homes that were already customers or didn’t own your brand of vehicle. Now that’s changed. With DPS’s conquest marketing services, you’re able to precisely target your mailings. Want to identify potential customers in your market? Need to find customers that are in-market for a new vehicle? With DPS’ conquest marketing services, now you can!
Drive Consumers to Your Dealership
Through a combination of our data management services and consumer list or predictive modeling data, DPS can compare this information against the data already in your DMS. The result is a highly accurate mailing list of consumers who have not purchased from or serviced with your dealership – consumers in your market who could be doing business with you! We then discuss your dealership’s branding and messaging needs and develop a communication piece to drive these consumers into your dealership.
Accurate Lists Available
Smart List / Self-Titled
- Information gathered from multiple sources, including: extended warranty companies, credit bureaus,
insurance companies and independent repair facilities - Most accurate list available
- Data availability varies based on state privacy laws
Garage Predictor - Based on extensive statistical modeling
- Consumers likely to own a vehicle
Other lists available include: - History
- Self-reported
